YouTube Premium Lite Trial, Plan with Limited Ads
HOLIDAY NEWS – Not all YouTube users want to subscribe to the Premium package because the price is very expensive. The company is aware of this problem so they created the Premium Lite package.
This plan may be more popular with users because the price is about half of the regular Premium plan. If users subscribe to the Premium Lite plan, they only get one benefit, namely removed ads.
They won't get other benefits such as access to YouTube Music, the ability to download videos offline, or play videos in the background. This is an attractive offer for YouTube users who are often annoyed by advertisements.
The Lite plan has been around for a long time, but this feature started to be phased out at the end of last year in some countries. Even though it was removed, Google did not want to completely remove Premium Lite and continued the testing phase in Thailand.
Now, Premium Lite has been seen again in several countries and Google has confirmed this. Google told Android Authority that it is testing the package in several countries, but only touched on Australia, Germany and Thailand.
It is not yet known when this package will be tested in more countries and when Premium Lite can be officially used. However, this test shows that Google is determined to attract more Premium users.
At the beginning of this year, YouTube stated that the Premium package had more than 100 million subscribers, including Premium for YouTube Music. With the price increase that will occur in November, it is not yet known whether the number of users will increase or decrease.